MY NAME IS SHELBY RIDER
I am an American fashion designer and artist. Up until recently, I was working at Vince Camuto and Slim Factor brands in NYC. However, I've just moved to upstate New York to pursue my own business. In the coming months, I will be refurbishing an old barn into an art studio and storefront where I can sell my illustrations, greeting cards, and fashion designs.
I received my BFA in fashion design at Virginia Commonwealth University. I also studied at Santa Reparata in Florence, Italy. My focus is in fashion, but I have also worked as a graphic designer, illustrator, photography intern, and assistant art teacher. My work has been exhibited in New York, Oklahoma, Alabama, Virginia, Italy, Qatar, and China.
I specialize in surface techniques utilizing laser cutting, beading, screen-printing, and fabric manipulation. I love incorporating my fine art background into my pieces, making each garment one of a kind.
I received an undergraduate research grant at VCU to study sustainability in the fashion industry, and I am taking that information and making more clothing using sustainable practices.
Message me about collaborations or custom orders!
Questions? Collabs? Custom work?
Message me! Let's talk :)
Head Designer Shelby Rider Fashion Fall 2013-Current
Senior Designer Slim Factor Spring 2020-Current
Associate Designer Vince Camuto August 2017-2022
Graphic Designer VCU Graphics Lab Fall 2012-Spring 2016
Photo Intern Funes Photography Summer 2012
Assistant Art Teacher ESAC Summers 2008-2010